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The launch of Event Pulse

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Presenter holds up mobile event app to a camera

National award-winning, integrated communications agency HGA has bolstered its digital offering with the launch of Event Pulse. Event Pulse harnesses digital technologies to enhance and extend the lifecycle of many types of events, creating socially connected experiences to help achieve business objectives, deliver greater engagement and higher return on investment.

HGA were early pioneers in the event app sector with the creation and execution of their custom built platform more than 5 years ago and over the years the demand from clients for this technology has increased.

Event Pulse offers a range of event technology services including mobile event apps, registration platforms, delegate management tools and interactive solutions, all designed to make the client’s life easier and the end user’s experience more enriched.

Everything is cross platform friendly, with support for iOS and Android, meaning a low entry point can be achieved through BYOD (Bring Your Own Device) events.

All Event Pulse technology is underpinned by state-of-the-art analytic reporting to give clients real-time insight to structure approach, measure engagement and track activity.

Dan Laurence, Managing Director of HGA, had this to say about the launch:

Dan Laurence talks Event Pulse“Innovation and meeting the changing needs of our clients is one of the things that really excites us about the events industry. We’ve seen a growing demand for events to be socially connected and to reach wider circles than just those in physical attendance. Digital technology allows us to do this and also to extend the lifecycle of an event – with messages and objectives starting long before and finishing long after the event itself. With more than 5 years’ experience of developing and harnessing this technology – boasting award winning results along the way, the Event Pulse brand was an obvious strategic decision for us to take and we are really excited to take our expertise to market.”

Event Pulse is aimed at end user clients; either as part of a complete events package or a standalone, plug-in solution to an existing event. The service also supports event agencies who want to offer an effective event technology platform to their clients.

To find out more about Event Pulse, visit